CRM Salesforce
NYSE · SEC CIK 1108524 · EDGAR
- Bought, last 12 months
- $27.52M 5 purchases by 3 insiders
- Sold, last 12 months
- $48.22M 29 sales by 4 insiders
- Filings on record
- 1,522 since 2021-07-01, latest 2026-09-23 19:45
BoughtSold
Most active insiders, 12 months
| Insider | Title | Bought | Sold |
|---|---|---|---|
| Harris Parker | Co-Founder, Dir | — | $31.61M |
| ValueAct Holdings II, L.P. | Dir, See Remarks | $25.02M | — |
| Benioff Marc | COB, CEO, Dir | — | $14.51M |
| Kirk David Blair | Dir | $2.00M | — |
| Conway Craig | Dir | — | $1.17M |
| KROES NEELIE | Dir | — | $929.3K |
| ALBER LAURA | Dir | $500.3K | — |
| Milano Miguel | Pres, CRO | — | — |
| Niles Sabastian | Pres, CLO | — | — |
| Reddy Sundeep G. | EVP, CAO | — | — |
Transactions 2,426
| X | Filed | Traded | Ticker | Insider | Title | Type | Price | Qty | Owned | ΔOwn | Value |
|---|---|---|---|---|---|---|---|---|---|---|---|
| D | 2021-08-23 | 2021-08-22 | CRM | HASSENFELD ALAN G | Dir | M - OptEx | $0.00 | +410 | 81.3K | +0.5% | $0 |
| D | 2021-08-23 | 2021-08-20 | CRM | Benioff Marc | CEO, COB of the Board, Dir | M - OptEx | $59.34 | +20.0K | 29.01M | +0.1% | +$1.19M |
| DM | 2021-08-23 | 2021-08-20 | CRM | Benioff Marc | CEO, COB of the Board, Dir | S - Sale+OE | $256.02 | -20.0K | 28.99M | -0.1% | -$5.12M |
| DM | 2021-08-20 | 2021-08-19 | CRM | Benioff Marc | CEO, COB of the Board, Dir | S - Sale+OE | $252.48 | -20.0K | 29.00M | -0.1% | -$5.05M |
| D | 2021-08-20 | 2021-08-19 | CRM | Benioff Marc | CEO, COB of the Board, Dir | M - OptEx | $59.34 | +20.0K | 29.01M | +0.1% | +$1.19M |
| DM | 2021-08-19 | 2021-08-18 | CRM | Benioff Marc | CEO, COB of the Board, Dir | S - Sale+OE | $252.94 | -20.0K | 29.00M | -0.1% | -$5.06M |
| D | 2021-08-19 | 2021-08-18 | CRM | Benioff Marc | CEO, COB of the Board, Dir | M - OptEx | $59.34 | +20.0K | 29.01M | +0.1% | +$1.19M |
| DM | 2021-08-18 | 2021-08-17 | CRM | Harris Parker | CTO, Co-Founder, Dir | S - Sale+OE | $247.18 | -4,300 | 83.4K | -5% | -$1.06M |
| D | 2021-08-18 | 2021-08-17 | CRM | Harris Parker | CTO, Co-Founder, Dir | M - OptEx | $59.34 | +4,300 | 87.2K | +5% | +$255.2K |
| D | 2021-08-18 | 2021-08-17 | CRM | Benioff Marc | CEO, COB of the Board, Dir | M - OptEx | $59.34 | +20.0K | 29.01M | +0.1% | +$1.19M |
| DM | 2021-08-18 | 2021-08-17 | CRM | Benioff Marc | CEO, COB of the Board, Dir | S - Sale+OE | $247.18 | -20.0K | 28.99M | -0.1% | -$4.94M |
| DM | 2021-08-17 | 2021-08-16 | CRM | Benioff Marc | CEO, COB of the Board, Dir | S - Sale+OE | $247.73 | -20.0K | 29.00M | -0.1% | -$4.95M |
| D | 2021-08-17 | 2021-08-16 | CRM | Benioff Marc | CEO, COB of the Board, Dir | M - OptEx | $59.34 | +20.0K | 29.01M | +0.1% | +$1.19M |
| D | 2021-08-17 | 2021-08-16 | CRM | Weaver Amy E | Pres, CFO | S - Sale+OE | $250.37 | -7,300 | 31.9K | -19% | -$1.83M |
| D | 2021-08-17 | 2021-08-16 | CRM | Weaver Amy E | Pres, CFO | M - OptEx | $161.50 | +7,300 | 39.2K | +23% | +$1.18M |
| D | 2021-08-16 | 2021-08-13 | CRM | Benioff Marc | CEO, COB of the Board, Dir | M - OptEx | $59.34 | +20.0K | 29.01M | +0.1% | +$1.19M |
| DM | 2021-08-16 | 2021-08-13 | CRM | Benioff Marc | CEO, COB of the Board, Dir | S - Sale+OE | $251.45 | -20.0K | 29.00M | -0.1% | -$5.03M |
| DM | 2021-08-13 | 2021-08-12 | CRM | Benioff Marc | CEO, COB of the Board, Dir | S - Sale+OE | $245.94 | -20.0K | 28.99M | -0.1% | -$4.92M |
| D | 2021-08-13 | 2021-08-12 | CRM | Benioff Marc | CEO, COB of the Board, Dir | M - OptEx | $59.34 | +20.0K | 29.01M | +0.1% | +$1.19M |
| D | 2021-08-12 | 2021-08-11 | CRM | Benioff Marc | CEO, COB of the Board, Dir | M - OptEx | $59.34 | +20.0K | 29.01M | +0.1% | +$1.19M |
| DM | 2021-08-12 | 2021-08-11 | CRM | Benioff Marc | CEO, COB of the Board, Dir | S - Sale+OE | $242.08 | -20.0K | 28.99M | -0.1% | -$4.84M |
| DM | 2021-08-11 | 2021-08-10 | CRM | Harris Parker | CTO, Co-Founder, Dir | S - Sale+OE | $245.84 | -4,300 | 84.8K | -5% | -$1.06M |
| D | 2021-08-11 | 2021-08-10 | CRM | Harris Parker | CTO, Co-Founder, Dir | M - OptEx | $59.34 | +4,300 | 87.2K | +5% | +$255.2K |
| DM | 2021-08-11 | 2021-08-10 | CRM | Benioff Marc | CEO, COB of the Board, Dir | S - Sale+OE | $245.74 | -20.0K | 28.99M | -0.1% | -$4.91M |
| D | 2021-08-11 | 2021-08-10 | CRM | Benioff Marc | CEO, COB of the Board, Dir | M - OptEx | $59.34 | +20.0K | 29.01M | +0.1% | +$1.19M |
| D | 2021-08-10 | 2021-08-09 | CRM | Tallapragada Srinivas | Pres, Chief Engineering Off | M - OptEx | $80.99 | +5,000 | 68.9K | +8% | +$404.9K |
| D | 2021-08-10 | 2021-08-09 | CRM | Tallapragada Srinivas | Pres, Chief Engineering Off | S - Sale+OE | $251.00 | -5,000 | 63.9K | -7% | -$1.25M |
| D | 2021-08-10 | 2021-08-09 | CRM | Benioff Marc | CEO, COB of the Board, Dir | M - OptEx | $59.34 | +20.0K | 29.01M | +0.1% | +$1.19M |
| DM | 2021-08-10 | 2021-08-09 | CRM | Benioff Marc | CEO, COB of the Board, Dir | S - Sale+OE | $249.99 | -20.0K | 28.99M | -0.1% | -$5.00M |
| DM | 2021-08-09 | 2021-08-06 | CRM | Benioff Marc | CEO, COB of the Board, Dir | S - Sale+OE | $250.67 | -20.0K | 29.00M | -0.1% | -$5.01M |
| D | 2021-08-09 | 2021-08-06 | CRM | Benioff Marc | CEO, COB of the Board, Dir | M - OptEx | $59.34 | +20.0K | 29.01M | +0.1% | +$1.19M |
| DM | 2021-08-05 | 2021-08-04+ | CRM | Benioff Marc | CEO, COB of the Board, Dir | S - Sale+OE | $245.55 | -40.0K | 28.99M | -0.1% | -$9.82M |
| DM | 2021-08-05 | 2021-08-04+ | CRM | Benioff Marc | CEO, COB of the Board, Dir | M - OptEx | $59.34 | +40.0K | 29.01M | +0.1% | +$2.37M |
| DM | 2021-08-04 | 2021-08-03 | CRM | Harris Parker | CTO, Co-Founder, Dir | S - Sale+OE | $240.63 | -4,300 | 83.2K | -5% | -$1.03M |
| D | 2021-08-04 | 2021-08-03 | CRM | Harris Parker | CTO, Co-Founder, Dir | M - OptEx | $59.34 | +4,300 | 87.2K | +5% | +$255.2K |
| DM | 2021-08-04 | 2021-08-03 | CRM | Benioff Marc | CEO, COB of the Board, Dir | S - Sale+OE | $240.61 | -20.0K | 29.00M | -0.1% | -$4.81M |
| D | 2021-08-04 | 2021-08-03 | CRM | Benioff Marc | CEO, COB of the Board, Dir | M - OptEx | $59.34 | +20.0K | 29.01M | +0.1% | +$1.19M |
| DM | 2021-08-03 | 2021-08-02 | CRM | Weaver Amy E | Pres, CFO | M - OptEx | $148.50 | +6,135 | 38.1K | +19% | +$911.1K |
| D | 2021-08-03 | 2021-08-02 | CRM | Weaver Amy E | Pres, CFO | S - Sale+OE | $242.31 | -6,135 | 31.9K | -16% | -$1.49M |
| DM | 2021-08-03 | 2021-08-02 | CRM | Benioff Marc | CEO, COB of the Board, Dir | S - Sale+OE | $240.95 | -20.0K | 29.00M | -0.1% | -$4.82M |
| D | 2021-08-03 | 2021-08-02 | CRM | Benioff Marc | CEO, COB of the Board, Dir | M - OptEx | $59.34 | +20.0K | 29.01M | +0.1% | +$1.19M |
| DM | 2021-08-02 | 2021-07-30 | CRM | Benioff Marc | CEO, COB of the Board, Dir | S - Sale+OE | $242.51 | -20.0K | 29.00M | -0.1% | -$4.85M |
| D | 2021-08-02 | 2021-07-30 | CRM | Benioff Marc | CEO, COB of the Board, Dir | M - OptEx | $59.34 | +20.0K | 29.01M | +0.1% | +$1.19M |
| DM | 2021-07-30 | 2021-07-29 | CRM | Benioff Marc | CEO, COB of the Board, Dir | S - Sale+OE | $244.92 | -20.0K | 28.99M | -0.1% | -$4.90M |
| D | 2021-07-30 | 2021-07-29 | CRM | Benioff Marc | CEO, COB of the Board, Dir | M - OptEx | $59.34 | +20.0K | 29.01M | +0.1% | +$1.19M |
| DM | 2021-07-29 | 2021-07-28 | CRM | Benioff Marc | CEO, COB of the Board, Dir | S - Sale+OE | $244.44 | -20.0K | 28.99M | -0.1% | -$4.89M |
| D | 2021-07-29 | 2021-07-28 | CRM | Benioff Marc | CEO, COB of the Board, Dir | M - OptEx | $59.34 | +20.0K | 29.01M | +0.1% | +$1.19M |
| D | 2021-07-28 | 2021-07-27 | CRM | Benioff Marc | CEO, COB of the Board, Dir | M - OptEx | $59.34 | +20.0K | 29.01M | +0.1% | +$1.19M |
| DM | 2021-07-28 | 2021-07-27 | CRM | Benioff Marc | CEO, COB of the Board, Dir | S - Sale+OE | $243.95 | -20.0K | 28.99M | -0.1% | -$4.88M |
| DM | 2021-07-28 | 2021-07-27 | CRM | Harris Parker | CTO, Co-Founder, Dir | S - Sale+OE | $244.00 | -4,300 | 82.9K | -5% | -$1.05M |
| DMI | 2021-07-28 | 2021-07-27 | CRM | Harris Parker | CTO, Co-Founder, Dir | S - Sale+OE | $244.01 | -1,000 | 278.1K | -0.4% | -$244.0K |
| D | 2021-07-28 | 2021-07-27 | CRM | Harris Parker | CTO, Co-Founder, Dir | M - OptEx | $59.34 | +4,300 | 87.2K | +5% | +$255.2K |
| 2021-07-27 | 2021-07-26 | CRM | Allanson Joe | CAO | S - Sale | $248.00 | -151 | 31.1K | -0.5% | -$37.4K | |
| 2021-07-27 | 2021-07-26 | CRM | Hyder Brent | Pres, CHRO | S - Sale | $248.00 | -578 | 1,271 | -31% | -$143.3K | |
| DM | 2021-07-27 | 2021-07-26 | CRM | Benioff Marc | CEO, COB of the Board, Dir | S - Sale+OE | $247.40 | -20.0K | 29.00M | -0.1% | -$4.95M |
| D | 2021-07-27 | 2021-07-26 | CRM | Benioff Marc | CEO, COB of the Board, Dir | M - OptEx | $59.34 | +20.0K | 29.01M | +0.1% | +$1.19M |
| DM | 2021-07-26 | 2021-07-23 | CRM | Benioff Marc | CEO, COB of the Board, Dir | S - Sale+OE | $248.37 | -20.0K | 28.99M | -0.1% | -$4.97M |
| D | 2021-07-26 | 2021-07-23 | CRM | Benioff Marc | CEO, COB of the Board, Dir | M - OptEx | $59.34 | +20.0K | 29.01M | +0.1% | +$1.19M |
| DM | 2021-07-26 | 2021-07-23 | CRM | Hyder Brent | Pres, CHRO | M - OptEx | $148.06 | +2,708 | 3,243 | +506% | +$400.9K |
| D | 2021-07-26 | 2021-07-23 | CRM | Hyder Brent | Pres, CHRO | S - Sale+OE | $250.00 | -2,708 | 1,849 | -59% | -$677.0K |
| DM | 2021-07-23 | 2021-07-22 | CRM | Benioff Marc | CEO, COB of the Board, Dir | S - Sale+OE | $246.76 | -20.0K | 28.99M | -0.1% | -$4.94M |
| D | 2021-07-23 | 2021-07-22 | CRM | Benioff Marc | CEO, COB of the Board, Dir | M - OptEx | $59.34 | +20.0K | 29.01M | +0.1% | +$1.19M |
| MI | 2021-07-23 | 2021-07-21 | CRM | Harris Parker | CTO, Co-Founder, Dir | A - Grant | $0.00 | +86 | 278.5K | +0.0% | $0 |
| D | 2021-07-23 | 2021-07-22 | CRM | Weaver Amy E | Pres, CFO | M - OptEx | $0.00 | +1,013 | 32.4K | +3% | $0 |
| D | 2021-07-23 | 2021-07-23 | CRM | Weaver Amy E | Pres, CFO | S - Sale+OE | $248.21 | -509 | 31.9K | -2% | -$126.3K |
| D | 2021-07-23 | 2021-07-23 | CRM | Taylor Bret Steven | Pres, COO | S - Sale+OE | $248.21 | -611 | 965.0K | -0.1% | -$151.7K |
| D | 2021-07-23 | 2021-07-22 | CRM | Taylor Bret Steven | Pres, COO | M - OptEx | $0.00 | +1,216 | 965.6K | +0.1% | $0 |
| D | 2021-07-23 | 2021-07-23 | CRM | Tallapragada Srinivas | Pres, Chief Engineering Off | S - Sale+OE | $248.21 | -895 | 63.9K | -1% | -$222.1K |
| DM | 2021-07-23 | 2021-07-22 | CRM | Tallapragada Srinivas | Pres, Chief Engineering Off | M - OptEx | $0.00 | +1,781 | 63.7K | +3% | $0 |
| D | 2021-07-23 | 2021-07-23 | CRM | Hyder Brent | Pres, CHRO | S - Sale+OE | $248.21 | -780 | 1,849 | -30% | -$193.6K |
| DM | 2021-07-23 | 2021-07-22 | CRM | Hyder Brent | Pres, CHRO | M - OptEx | $0.00 | +1,551 | 2,123 | +271% | $0 |
| D | 2021-07-23 | 2021-07-23 | CRM | Harris Parker | CTO, Co-Founder, Dir | S - Sale+OE | $248.21 | -560 | 82.9K | -0.7% | -$139.0K |
| D | 2021-07-23 | 2021-07-22 | CRM | Harris Parker | CTO, Co-Founder, Dir | M - OptEx | $0.00 | +1,115 | 83.4K | +1% | $0 |
| DM | 2021-07-23 | 2021-07-22 | CRM | Patterson Gavin | Pres, Chief Revenue Off | M - OptEx | $0.00 | +1,563 | 8,478 | +23% | $0 |
| D | 2021-07-23 | 2021-07-23 | CRM | Patterson Gavin | Pres, Chief Revenue Off | S - Sale+OE | $248.21 | -517 | 8,896 | -5% | -$128.3K |
| D | 2021-07-23 | 2021-07-22 | CRM | Allanson Joe | CAO | M - OptEx | $0.00 | +304 | 31.4K | +1.0% | $0 |
| D | 2021-07-23 | 2021-07-23 | CRM | Allanson Joe | CAO | S - Sale+OE | $248.21 | -153 | 31.3K | -0.5% | -$38.0K |
| DM | 2021-07-22 | 2021-07-21 | CRM | Benioff Marc | CEO, COB of the Board, Dir | S - Sale+OE | $241.75 | -20.0K | 29.00M | -0.1% | -$4.84M |
| D | 2021-07-22 | 2021-07-21 | CRM | Benioff Marc | CEO, COB of the Board, Dir | M - OptEx | $59.34 | +20.0K | 29.01M | +0.1% | +$1.19M |
| I | 2021-07-22 | 2021-07-21 | CRM | Taylor Bret Steven | Pres, COO | A - Grant | $0.00 | +2 | 234.5K | +0.0% | $0 |
| I | 2021-07-22 | 2021-07-21 | CRM | WEBB MAYNARD G JR | Dir | A - Grant | $0.00 | +39 | 39 | New | $0 |
| DMI | 2021-07-21 | 2021-07-20 | CRM | Harris Parker | CTO, Co-Founder, Dir | S - Sale+OE | $240.46 | -1,000 | 278.6K | -0.4% | -$240.5K |
| DM | 2021-07-21 | 2021-07-20 | CRM | Harris Parker | CTO, Co-Founder, Dir | S - Sale+OE | $240.56 | -4,300 | 86.2K | -5% | -$1.03M |
| D | 2021-07-21 | 2021-07-20 | CRM | Harris Parker | CTO, Co-Founder, Dir | M - OptEx | $59.34 | +4,300 | 86.6K | +5% | +$255.2K |
| DM | 2021-07-21 | 2021-07-20 | CRM | Benioff Marc | CEO, COB of the Board, Dir | S - Sale+OE | $240.47 | -20.0K | 28.99M | -0.1% | -$4.81M |
| D | 2021-07-21 | 2021-07-20 | CRM | Benioff Marc | CEO, COB of the Board, Dir | M - OptEx | $59.34 | +20.0K | 29.01M | +0.1% | +$1.19M |
| D | 2021-07-20 | 2021-07-19 | CRM | Benioff Marc | CEO, COB of the Board, Dir | M - OptEx | $59.34 | +20.0K | 29.01M | +0.1% | +$1.19M |
| DM | 2021-07-20 | 2021-07-19 | CRM | Benioff Marc | CEO, COB of the Board, Dir | S - Sale+OE | $236.17 | -20.0K | 28.99M | -0.1% | -$4.72M |
| DM | 2021-07-19 | 2021-07-16 | CRM | Benioff Marc | CEO, COB of the Board, Dir | S - Sale+OE | $238.89 | -20.0K | 28.99M | -0.1% | -$4.78M |
| D | 2021-07-19 | 2021-07-16 | CRM | Benioff Marc | CEO, COB of the Board, Dir | M - OptEx | $59.34 | +20.0K | 29.01M | +0.1% | +$1.19M |
| D | 2021-07-16 | 2021-07-15 | CRM | Weaver Amy E | Pres, CFO | S - Sale+OE | $241.22 | -7,300 | 31.4K | -19% | -$1.76M |
| D | 2021-07-16 | 2021-07-15 | CRM | Weaver Amy E | Pres, CFO | M - OptEx | $161.50 | +7,300 | 38.7K | +23% | +$1.18M |
| D | 2021-07-16 | 2021-07-15 | CRM | Benioff Marc | CEO, COB of the Board, Dir | M - OptEx | $59.34 | +20.0K | 29.01M | +0.1% | +$1.19M |
| DM | 2021-07-16 | 2021-07-15 | CRM | Benioff Marc | CEO, COB of the Board, Dir | S - Sale+OE | $237.67 | -20.0K | 28.99M | -0.1% | -$4.75M |
| DM | 2021-07-15 | 2021-07-14 | CRM | Benioff Marc | CEO, COB of the Board, Dir | S - Sale+OE | $242.60 | -20.0K | 28.99M | -0.1% | -$4.85M |
| D | 2021-07-15 | 2021-07-14 | CRM | Benioff Marc | CEO, COB of the Board, Dir | M - OptEx | $59.34 | +20.0K | 29.01M | +0.1% | +$1.19M |
| DMI | 2021-07-14 | 2021-07-13 | CRM | Harris Parker | CTO, Co-Founder, Dir | S - Sale+OE | $244.62 | -1,000 | 279.1K | -0.4% | -$244.6K |
| DM | 2021-07-14 | 2021-07-13 | CRM | Harris Parker | CTO, Co-Founder, Dir | S - Sale+OE | $244.52 | -4,300 | 86.1K | -5% | -$1.05M |
| DI | 2021-07-14 | 2021-07-13 | CRM | Harris Parker | CTO, Co-Founder, Dir | G - Gift | $0.00 | -500 | 977.0K | -0.1% | $0 |
| D | 2021-07-14 | 2021-07-13 | CRM | Harris Parker | CTO, Co-Founder, Dir | M - OptEx | $59.34 | +4,300 | 86.6K | +5% | +$255.2K |
Purchase Sale Sale after option exercise All abbreviations