HOG HARLEY-DAVIDSON, INC.
NYSE · SEC CIK 793952 · EDGAR
- Bought, last 12 months
- $1.85M 6 purchases by 5 insiders
- Sold, last 12 months
- $804.6K 10 sales by 5 insiders
- Filings on record
- 246 since 2021-07-08, latest 2026-09-02 17:02
BoughtSold
Most active insiders, 12 months
| Insider | Title | Bought | Sold |
|---|---|---|---|
| NOVA DANIEL J | Dir | $982.7K | — |
| Starrs Artie | Pres, CEO, Dir | $545.4K | — |
| Mansfield Luke Christopher | Chief Commercial Off | — | $266.9K |
| Littleton Gayle | CLO, CCO, CAO, Corp Sec | $197.8K | — |
| Root Jonathan R | CFO, CCO | — | $194.0K |
| Do Charles | Sr. VP, HDFSI | — | $182.3K |
| FARLEY JR JAMES D | Dir | — | $120.8K |
| Flees Lori Ann | Dir | $75.6K | — |
| Masood Rafeh | Dir | $50.0K | — |
| Krause Paul J | CLO | — | $40.7K |
Transactions 304
| X | Filed | Traded | Ticker | Insider | Title | Type | Price | Qty | Owned | ΔOwn | Value |
|---|---|---|---|---|---|---|---|---|---|---|---|
| T | 2026-09-02 17:02 | 2026-09-01 | HOG | Root Jonathan R | CFO, CCO | S - Sale | $27.46 | -1,554 | 26.3K | -6% | -$42.7K |
| 2026-08-13 16:37 | 2026-08-11 | HOG | Littleton Gayle | CLO, CCO, CAO, Corp Sec | P - Purchase | $26.38 | +7,500 | 7,500 | New | +$197.8K | |
| 2026-08-11 16:20 | 2026-08-10 | HOG | Starrs Artie | Pres, CEO, Dir | P - Purchase | $25.89 | +10.0K | 25.0K | +67% | +$258.9K | |
| T | 2026-08-05 16:46 | 2026-08-03 | HOG | Root Jonathan R | CFO, CCO | S - Sale | $24.88 | -1,554 | 27.8K | -5% | -$38.7K |
| 2026-08-03 16:18 | 2026-07-31 | HOG | NOVA DANIEL J | Dir | P - Purchase | $24.57 | +40.0K | 47.6K | +526% | +$982.7K | |
| T | 2026-07-06 16:31 | 2026-07-01 | HOG | Root Jonathan R | CFO, CCO | S - Sale | $24.44 | -1,554 | 29.4K | -5% | -$38.0K |
| T | 2026-06-03 16:16 | 2026-06-01 | HOG | Root Jonathan R | CFO, CCO | S - Sale | $23.87 | -1,554 | 31.0K | -5% | -$37.1K |
| D | 2026-05-26 16:46 | 2026-05-21 | HOG | Reintjes Matthew J | Dir | A - Grant | $0.00 | +2,479 | 2,479 | New | $0 |
| D | 2026-05-26 16:44 | 2026-05-21 | HOG | NOVA DANIEL J | Dir | A - Grant | $0.00 | +4,742 | 7,605 | +166% | $0 |
| T | 2026-05-21 16:42 | 2026-05-19 | HOG | Root Jonathan R | CFO, CCO | S - Sale | $24.21 | -1,554 | 32.5K | -5% | -$37.6K |
| D | 2026-05-18 16:26 | 2026-05-14 | HOG | Sylvester Maryrose | Dir | M - OptEx | $0.00 | +6,015 | 27.9K | +27% | $0 |
| D | 2026-05-18 16:25 | 2026-05-14 | HOG | Masood Rafeh | Dir | M - OptEx | $0.00 | +6,015 | 13.5K | +80% | $0 |
| D | 2026-05-18 16:24 | 2026-05-14 | HOG | Golston Allan C. | Dir | M - OptEx | $0.00 | +3,008 | 7,310 | +70% | $0 |
| D | 2026-05-18 16:23 | 2026-05-14 | HOG | Flees Lori Ann | Dir | M - OptEx | $0.00 | +6,015 | 17.2K | +54% | $0 |
| D | 2026-05-18 16:22 | 2026-05-14 | HOG | FARLEY JR JAMES D | Dir | M - OptEx | $0.00 | +6,015 | 22.2K | +37% | $0 |
| D | 2026-05-18 16:20 | 2026-05-14 | HOG | Alstead Troy | Dir | M - OptEx | $0.00 | +6,015 | 41.2K | +17% | $0 |
| T | 2026-05-13 20:38 | 2026-05-11 | HOG | Krause Paul J | CLO | S - Sale | $26.00 | -1,564 | 30.0K | -5% | -$40.7K |
| 2026-03-16 | 2026-03-12 | HOG | Do Charles | Sr. VP, HDFSI | S - Sale | $18.10 | -4,241 | 183 | -96% | -$76.8K | |
| 2026-03-09 | 2026-03-09 | HOG | Starrs Artie | Pres, CEO, Dir | P - Purchase | $19.10 | +15.0K | 15.0K | New | +$286.5K | |
| 2026-03-09 | 2026-03-09 | HOG | Flees Lori Ann | Dir | P - Purchase | $18.89 | +4,000 | 11.2K | +55% | +$75.6K | |
| 2026-03-02 | 2026-02-27 | HOG | Masood Rafeh | Dir | P - Purchase | $18.00 | +2,775 | 7,480 | +59% | +$50.0K | |
| A | 2026-02-26 | 2026-02-13 | HOG | Termaat Tori | CHRO | F - Tax | $20.42 | -1,239 | 16.8K | -7% | -$25.3K |
| A | 2026-02-26 | 2026-02-13 | HOG | Termaat Tori | CHRO | A - Grant | $0.00 | +2,538 | 18.0K | +16% | $0 |
| A | 2026-02-26 | 2026-02-13 | HOG | Koval Glen | SVP Motorcycle Development | A - Grant | $0.00 | +2,287 | 14.6K | +19% | $0 |
| A | 2026-02-26 | 2026-02-13 | HOG | Koval Glen | SVP Motorcycle Development | F - Tax | $20.42 | -742 | 13.9K | -5% | -$15.2K |
| A | 2026-02-26 | 2026-02-13 | HOG | Root Jonathan R | CFO, CCO | A - Grant | $0.00 | +2,800 | 34.9K | +9% | $0 |
| A | 2026-02-26 | 2026-02-13 | HOG | Root Jonathan R | CFO, CCO | F - Tax | $20.42 | -821 | 34.1K | -2% | -$16.8K |
| A | 2026-02-26 | 2026-02-13 | HOG | Krause Paul J | CLO | A - Grant | $0.00 | +3,757 | 33.3K | +13% | $0 |
| A | 2026-02-26 | 2026-02-13 | HOG | Krause Paul J | CLO | F - Tax | $20.42 | -1,766 | 31.6K | -5% | -$36.1K |
| 2026-02-26 | 2026-02-25 | HOG | FARLEY JR JAMES D | Dir | S - Sale | $18.71 | -6,454 | 16.2K | -28% | -$120.8K | |
| 2026-02-19 | 2026-02-17 | HOG | Termaat Tori | CHRO | A - Grant | $0.00 | +2,538 | 18.0K | +16% | $0 | |
| 2026-02-19 | 2026-02-17 | HOG | Termaat Tori | CHRO | F - Tax | $20.42 | -1,239 | 16.8K | -7% | -$25.3K | |
| 2026-02-19 | 2026-02-17 | HOG | Krause Paul J | CLO | A - Grant | $0.00 | +3,757 | 33.3K | +13% | $0 | |
| 2026-02-19 | 2026-02-17 | HOG | Krause Paul J | CLO | F - Tax | $20.42 | -1,766 | 31.6K | -5% | -$36.1K | |
| 2026-02-19 | 2026-02-17 | HOG | Koval Glen | SVP Motorcycle Development | A - Grant | $0.00 | +2,287 | 14.6K | +19% | $0 | |
| 2026-02-19 | 2026-02-17 | HOG | Koval Glen | SVP Motorcycle Development | F - Tax | $20.42 | -742 | 13.9K | -5% | -$15.2K | |
| 2026-02-19 | 2026-02-17 | HOG | Root Jonathan R | CFO, CCO | F - Tax | $20.42 | -821 | 34.1K | -2% | -$16.8K | |
| 2026-02-19 | 2026-02-17 | HOG | Root Jonathan R | CFO, CCO | A - Grant | $0.00 | +2,800 | 34.9K | +9% | $0 | |
| DM | 2026-02-09 | 2026-02-05+ | HOG | Beck Bryan Andrew | CAO | F - Tax | $20.24 | -708 | 1,114 | -39% | -$14.3K |
| DM | 2026-02-09 | 2026-02-05+ | HOG | Beck Bryan Andrew | CAO | M - OptEx | $0.00 | +2,085 | 1,486 | New | $0 |
| DM | 2026-02-09 | 2026-02-05+ | HOG | Krause Paul J | CLO | M - OptEx | $0.00 | +8,635 | 30.3K | +40% | $0 |
| DM | 2026-02-09 | 2026-02-05+ | HOG | Krause Paul J | CLO | F - Tax | $20.23 | -4,357 | 29.6K | -13% | -$88.1K |
| DM | 2026-02-09 | 2026-02-05+ | HOG | Root Jonathan R | CFO, CCO | M - OptEx | $0.00 | +14.3K | 32.4K | +79% | $0 |
| DM | 2026-02-09 | 2026-02-05+ | HOG | Root Jonathan R | CFO, CCO | F - Tax | $20.17 | -4,445 | 32.1K | -12% | -$89.7K |
| DM | 2026-02-09 | 2026-02-05+ | HOG | Termaat Tori | CHRO | M - OptEx | $0.00 | +5,732 | 16.6K | +53% | $0 |
| DM | 2026-02-09 | 2026-02-05+ | HOG | Termaat Tori | CHRO | F - Tax | $20.23 | -2,999 | 13.5K | -18% | -$60.7K |
| DM | 2026-02-09 | 2026-02-05+ | HOG | Koval Glen | SVP Motorcycle Development | M - OptEx | $0.00 | +6,263 | 13.2K | +90% | $0 |
| DM | 2026-02-09 | 2026-02-05+ | HOG | Koval Glen | SVP Motorcycle Development | F - Tax | $20.19 | -2,338 | 9,284 | -20% | -$47.2K |
| DM | 2026-02-09 | 2026-02-05+ | HOG | Do Charles | Sr. VP, HDFSI | M - OptEx | $0.00 | +6,749 | 1,718 | New | $0 |
| DM | 2026-02-09 | 2026-02-05+ | HOG | Do Charles | Sr. VP, HDFSI | F - Tax | $20.12 | -2,508 | 1,147 | -69% | -$50.5K |
| 2025-11-24 | 2025-11-20 | HOG | Mansfield Luke Christopher | Chief Commercial Off | S - Sale | $23.21 | -11.5K | 12.1K | -49% | -$266.9K | |
| D | 2025-11-12 | 2025-10-31 | HOG | Do Charles | Sr. VP, HDFSI | F - Tax | $26.65 | -1,483 | 4,319 | -26% | -$39.5K |
| D | 2025-11-12 | 2025-11-07 | HOG | Do Charles | Sr. VP, HDFSI | S - Sale+OE | $25.51 | -4,136 | 183 | -96% | -$105.5K |
| D | 2025-11-12 | 2025-10-31 | HOG | Do Charles | Sr. VP, HDFSI | M - OptEx | $0.00 | +4,655 | 5,802 | +406% | $0 |
| D | 2025-09-26 | 2025-09-24 | HOG | NOVA DANIEL J | Dir | A - Grant | $0.00 | +2,863 | 2,863 | New | $0 |
| 2025-08-07 | 2025-08-05 | HOG | Masood Rafeh | Dir | P - Purchase | $24.06 | +2,068 | 4,705 | +78% | +$49.8K | |
| D | 2025-05-20 | 2025-05-16 | HOG | Sylvester Maryrose | Dir | M - OptEx | $0.00 | +4,188 | 21.9K | +24% | $0 |
| D | 2025-05-20 | 2025-05-16 | HOG | Alstead Troy | Dir | M - OptEx | $0.00 | +4,188 | 35.2K | +13% | $0 |
| D | 2025-05-20 | 2025-05-16 | HOG | Golston Allan C. | Dir | M - OptEx | $0.00 | +2,095 | 4,302 | +95% | $0 |
| D | 2025-05-20 | 2025-05-16 | HOG | FARLEY JR JAMES D | Dir | M - OptEx | $0.00 | +4,188 | 22.7K | +23% | $0 |
| D | 2025-05-16 | 2025-05-14 | HOG | Flees Lori Ann | Dir | A - Grant | $0.00 | +2,208 | 7,208 | +44% | $0 |
| D | 2025-05-16 | 2025-05-14 | HOG | LINEBARGER NORMAN THOMAS | Dir | A - Grant | $0.00 | +4,415 | 29.1K | +18% | $0 |
| 2025-02-18 | 2025-02-13 | HOG | Mansfield Luke Christopher | Chief Commercial Off | S - Sale | $25.96 | -3,400 | 23.6K | -13% | -$88.3K | |
| D | 2025-02-11 | 2025-02-09 | HOG | ZEITZ JOCHEN | Pres, CEO, Dir | F - Tax | $26.82 | -19.4K | 656.2K | -3% | -$521.3K |
| D | 2025-02-11 | 2025-02-09 | HOG | ZEITZ JOCHEN | Pres, CEO, Dir | M - OptEx | $0.00 | +45.3K | 675.6K | +7% | $0 |
| DM | 2025-02-11 | 2025-02-09 | HOG | Koval Glen | SVP Motorcycle Development | M - OptEx | $0.00 | +2,731 | 8,480 | +48% | $0 |
| DM | 2025-02-11 | 2025-02-09 | HOG | Koval Glen | SVP Motorcycle Development | F - Tax | $26.82 | -1,020 | 8,428 | -11% | -$27.4K |
| DM | 2025-02-11 | 2025-02-09 | HOG | Termaat Tori | CHRO | M - OptEx | $0.00 | +2,198 | 13.2K | +20% | $0 |
| DM | 2025-02-11 | 2025-02-09 | HOG | Termaat Tori | CHRO | F - Tax | $26.82 | -1,034 | 12.2K | -8% | -$27.7K |
| DM | 2025-02-11 | 2025-02-09 | HOG | Krishnan Jagdish | Chief Digital Off | M - OptEx | $0.00 | +3,999 | 28.7K | +16% | $0 |
| DM | 2025-02-11 | 2025-02-09 | HOG | Krishnan Jagdish | Chief Digital Off | F - Tax | $26.82 | -1,193 | 26.8K | -4% | -$32.0K |
| DM | 2025-02-11 | 2025-02-09 | HOG | Krause Paul J | CLO | F - Tax | $26.82 | -1,529 | 24.5K | -6% | -$41.0K |
| DM | 2025-02-11 | 2025-02-09 | HOG | Krause Paul J | CLO | M - OptEx | $0.00 | +3,251 | 25.2K | +15% | $0 |
| DM | 2025-02-11 | 2025-02-09 | HOG | KORNETZKE MARK R | CAO | M - OptEx | $0.00 | +2,352 | 7,137 | +49% | $0 |
| DM | 2025-02-11 | 2025-02-09 | HOG | KORNETZKE MARK R | CAO | F - Tax | $26.82 | -698 | 7,736 | -8% | -$18.7K |
| DM | 2025-02-11 | 2025-02-09 | HOG | Root Jonathan R | CFO, Pres, Commercial | F - Tax | $26.82 | -732 | 21.4K | -3% | -$19.6K |
| DM | 2025-02-11 | 2025-02-09 | HOG | Root Jonathan R | CFO, Pres, Commercial | M - OptEx | $0.00 | +2,494 | 22.5K | +12% | $0 |
| DM | 2025-02-11 | 2025-02-09 | HOG | Mansfield Luke Christopher | Chief Commercial Off | F - Tax | $26.82 | -752 | 26.2K | -3% | -$20.2K |
| DM | 2025-02-11 | 2025-02-09 | HOG | Mansfield Luke Christopher | Chief Commercial Off | M - OptEx | $0.00 | +2,347 | 26.6K | +10% | $0 |
| D | 2025-02-10 | 2025-02-06 | HOG | Root Jonathan R | CFO, Pres, Commercial | F - Tax | $26.72 | -1,563 | 20.4K | -7% | -$41.8K |
| D | 2025-02-10 | 2025-02-06 | HOG | Root Jonathan R | CFO, Pres, Commercial | A - Grant | $0.00 | +5,298 | 22.0K | +32% | $0 |
| D | 2025-02-10 | 2025-02-06 | HOG | Termaat Tori | CHRO | F - Tax | $26.72 | -2,308 | 11.6K | -17% | -$61.7K |
| D | 2025-02-10 | 2025-02-06 | HOG | Termaat Tori | CHRO | A - Grant | $0.00 | +4,550 | 13.9K | +49% | $0 |
| D | 2025-02-10 | 2025-02-06 | HOG | Krause Paul J | CLO | F - Tax | $26.72 | -3,267 | 23.6K | -12% | -$87.3K |
| D | 2025-02-10 | 2025-02-06 | HOG | Krause Paul J | CLO | A - Grant | $0.00 | +6,731 | 26.9K | +33% | $0 |
| D | 2025-02-10 | 2025-02-06 | HOG | Mansfield Luke Christopher | Chief Commercial Off | F - Tax | $26.72 | -1,726 | 25.4K | -6% | -$46.1K |
| D | 2025-02-10 | 2025-02-06 | HOG | Mansfield Luke Christopher | Chief Commercial Off | A - Grant | $0.00 | +4,986 | 27.1K | +23% | $0 |
| D | 2025-02-10 | 2025-02-06 | HOG | Krishnan Jagdish | Chief Digital Off | A - Grant | $0.00 | +8,289 | 27.8K | +42% | $0 |
| D | 2025-02-10 | 2025-02-06 | HOG | Krishnan Jagdish | Chief Digital Off | F - Tax | $26.72 | -2,515 | 25.3K | -9% | -$67.2K |
| D | 2025-02-07 | 2025-02-05 | HOG | Do Charles | Sr. VP, HDFSI | F - Tax | $26.82 | -570 | 1,147 | -33% | -$15.3K |
| D | 2025-02-07 | 2025-02-05 | HOG | Do Charles | Sr. VP, HDFSI | M - OptEx | $0.00 | +1,534 | 1,717 | +838% | $0 |
| D | 2025-02-07 | 2025-02-05 | HOG | Krause Paul J | CLO | F - Tax | $26.82 | -1,174 | 20.1K | -6% | -$31.5K |
| D | 2025-02-07 | 2025-02-05 | HOG | Krause Paul J | CLO | M - OptEx | $0.00 | +2,243 | 21.3K | +12% | $0 |
| D | 2025-02-07 | 2025-02-05 | HOG | Termaat Tori | CHRO | M - OptEx | $0.00 | +1,515 | 10.1K | +18% | $0 |
| D | 2025-02-07 | 2025-02-05 | HOG | Termaat Tori | CHRO | F - Tax | $26.82 | -793 | 9,323 | -8% | -$21.3K |
| D | 2025-02-07 | 2025-02-05 | HOG | Mansfield Luke Christopher | Chief Commercial Off | M - OptEx | $0.00 | +2,077 | 22.9K | +10% | $0 |
| D | 2025-02-07 | 2025-02-05 | HOG | Mansfield Luke Christopher | Chief Commercial Off | F - Tax | $26.82 | -775 | 22.1K | -3% | -$20.8K |
| D | 2025-02-07 | 2025-02-05 | HOG | Krishnan Jagdish | Chief Digital Off | M - OptEx | $0.00 | +3,168 | 20.7K | +18% | $0 |
| D | 2025-02-07 | 2025-02-05 | HOG | Krishnan Jagdish | Chief Digital Off | F - Tax | $26.82 | -1,113 | 19.5K | -5% | -$29.9K |
| D | 2025-02-07 | 2025-02-05 | HOG | Root Jonathan R | CFO, Pres, Commercial | F - Tax | $26.82 | -1,097 | 16.7K | -6% | -$29.4K |
Purchase Sale Sale after option exercise All abbreviations