Form 4 for BFH BREAD FINANCIAL HOLDINGS, INC.

Accepted 2022-02-17 00:00:00 ET · period of report 2022-02-15 · accession 0001062993-22-004790 · SEC index · Original document

Summary rows

Aggregated the way they appear in lists: one row per insider, transaction code and security table.

X	Filed	Traded	Ticker	Insider	Title	Type	Price	Qty	Owned	ΔOwn	Value
	2022-02-17	2022-02-16	BFH	Greer Valerie E	EVP, Chief Comm'l Off'r, Card	F - Tax	$72.48	-2,416	61.7K	-4%	-$175.1K
M	2022-02-17	2022-02-15	BFH	Greer Valerie E	EVP, Chief Comm'l Off'r, Card	A - Grant	—	+16.7K	54.0K	+45%	—

Purchase Sale Sale after option exercise All abbreviations

#	Table	Security	Date	Code	A/D	Shares	Price	Owned after	Own	Exercise / expiry	Underlying	Footnotes
1	Common	Common Stock	2022-02-16	F	D	2,416	$72.48	61,658	D	—	—	(F4) The total number of securities beneficially owned includes: (a) 7,274 unrestricted shares; (b) 15,784 unvested units from an award of 22,481 time-based restricted stock units granted 7/15/20; (c) 11,548 unvested units from an award of 17,234 time-based restricted stock units granted 2/16/21; (d) 10,340 unvested performance-based restricted stock units granted 2/16/21; (e) the new grant for 6,685 time-based restricted stock units; and (f) the new grant for 10,027 performance-based restricted stock units.
2	Common	Common Stock	2022-02-15	A	A	10,027	—	64,074	D	—	—	(F2) The new grant is for 10,027 shares of common stock represented by performance-based restricted stock units, which may be adjusted up or down at the time the performance restriction lapses. The restriction may lapse with respect to 100% of such shares on 2/18/25 contingent on meeting predetermined performance measures and subject to continued employment by the Reporting Person on the vesting date.
3	Common	Common Stock	2022-02-15	A	A	6,685	—	54,047	D	—	—	(F1) The new grant is for 6,685 shares of common stock represented by time-based restricted stock units. The restrictions will lapse on 2,206 units on each of 2/15/23 and 2/15/24 and on 2,273 units on 2/18/25, subject to continued employment by the Reporting Person on the vesting dates.