Form 4 for NOW ServiceNow
Accepted 2021-09-09 00:00:00 ET · period of report 2021-09-07 · accession 0001373715-21-000272 · SEC index · Original document
Summary rows
Aggregated the way they appear in lists: one row per insider, transaction code and security table.
| X | Filed | Traded | Ticker | Insider | Title | Type | Price | Qty | Owned | ΔOwn | Value |
|---|---|---|---|---|---|---|---|---|---|---|---|
| MI | 2021-09-09 | 2021-09-07 | NOW | LUDDY FREDERIC B | Dir | S - Sale | $666.50 | -16.5K | 284.3K | -5% | -$11.00M |
| I | 2021-09-09 | 2021-08-16 | NOW | LUDDY FREDERIC B | Dir | G - Gift | $0.00 | -6,482 | 291.0K | -2% | $0 |
Purchase Sale Sale after option exercise All abbreviations
Every reported transaction
| # | Table | Security | Date | Code | A/D | Shares | Price | Owned after | Own | Exercise / expiry | Underlying | Footnotes |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 1 | Common | Common Stock | 2021-09-07 | S | D | 141 | $670.47 | 278,229 | I by Frederic B. Luddy Family Trust | — | — | (F3) Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (2). (F14) Represents the weighted average sales price per share. The shares sold at prices ranging from $670.35 to $671.085 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer. |
| 2 | Common | Common Stock | 2021-09-07 | S | D | 721 | $665.80 | 283,539 | I by Frederic B. Luddy Family Trust | — | — | (F3) Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (2). (F9) Represents the weighted average sales price per share. The shares sold at prices ranging from $665.27 to $666.255 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer. |
| 3 | Common | Common Stock | 2021-09-07 | S | D | 1,001 | $666.87 | 282,538 | I by Frederic B. Luddy Family Trust | — | — | (F3) Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (2). (F10) Represents the weighted average sales price per share. The shares sold at prices ranging from $666.275 to $667.255 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer. |
| 4 | Common | Common Stock | 2021-09-07 | S | D | 100 | $671.35 | 278,129 | I by Frederic B. Luddy Family Trust | — | — | |
| 5 | Common | Common Stock | 2021-09-07 | S | D | 680 | $673.65 | 277,449 | I by Frederic B. Luddy Family Trust | — | — | (F3) Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (2). (F15) Represents the weighted average sales price per share. The shares sold at prices ranging from $673.31 to $674.215 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer. |
| 6 | Common | Common Stock | 2021-09-07 | S | D | 631 | $674.77 | 276,818 | I by Frederic B. Luddy Family Trust | — | — | (F3) Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (2). (F16) Represents the weighted average sales price per share. The shares sold at prices ranging from $674.585 to $675.50 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer. |
| 7 | Common | Common Stock | 2021-09-07 | S | D | 282 | $675.98 | 276,536 | I by Frederic B. Luddy Family Trust | — | — | (F3) Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (2). (F17) Represents the weighted average sales price per share. The shares sold at prices ranging from $675.975 to $676.00 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer. |
| 8 | Common | Common Stock | 2021-09-07 | S | D | 535 | $678.60 | 276,001 | I by Frederic B. Luddy Family Trust | — | — | (F3) Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (2). (F18) Represents the weighted average sales price per share. The shares sold at prices ranging from $678.46 to $678.99 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer. |
| 9 | Common | Common Stock | 2021-09-07 | S | D | 323 | $661.79 | 42,877 | I by Luddy Family Dynasty Trust LLC | — | — | (F3) Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (2). (F19) Represents the weighted average sales price per share. The shares sold at prices ranging from $661.23 to $662.205 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer. |
| 10 | Common | Common Stock | 2021-09-07 | S | D | 264 | $662.67 | 42,613 | I by Luddy Family Dynasty Trust LLC | — | — | (F3) Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (2). (F20) Represents the weighted average sales price per share. The shares sold at prices ranging from $662.34 to $662.90 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer. |
| 11 | Common | Common Stock | 2021-09-07 | S | D | 73 | $664.16 | 42,540 | I by Luddy Family Dynasty Trust LLC | — | — | (F3) Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (2). (F21) Represents the weighted average sales price per share. The shares sold at prices ranging from $664.14 to $664.67 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer. |
| 12 | Common | Common Stock | 2021-09-07 | S | D | 59 | $665.33 | 42,481 | I by Luddy Family Dynasty Trust LLC | — | — | |
| 13 | Common | Common Stock | 2021-09-07 | S | D | 241 | $666.85 | 42,240 | I by Luddy Family Dynasty Trust LLC | — | — | (F3) Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (2). (F22) Represents the weighted average sales price per share. The shares sold at prices ranging from $666.32 to $667.015 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer. |
| 14 | Common | Common Stock | 2021-09-07 | S | D | 133 | $667.89 | 42,107 | I by Luddy Family Dynasty Trust LLC | — | — | (F3) Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (2). (F23) Represents the weighted average sales price per share. The shares sold at prices ranging from $667.505 to $668.15 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer. |
| 15 | Common | Common Stock | 2021-09-07 | S | D | 37 | $669.00 | 42,070 | I by Luddy Family Dynasty Trust LLC | — | — | (F3) Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (2). (F24) Represents the weighted average sales price per share. The shares sold at prices ranging from $668.72 to $669.295 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer. |
| 16 | Common | Common Stock | 2021-09-07 | S | D | 145 | $670.17 | 41,925 | I by Luddy Family Dynasty Trust LLC | — | — | (F3) Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (2). (F25) Represents the weighted average sales price per share. The shares sold at prices ranging from $669.855 to $670.655 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer. |
| 17 | Common | Common Stock | 2021-09-07 | S | D | 5 | $671.01 | 41,920 | I by Luddy Family Dynasty Trust LLC | — | — | (F3) Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (2). (F26) Represents the weighted average sales price per share. The shares sold at prices ranging from $670.875 to $671.10 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer. |
| 18 | Common | Common Stock | 2021-09-07 | S | D | 166 | $673.50 | 41,754 | I by Luddy Family Dynasty Trust LLC | — | — | (F3) Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (2). (F27) Represents the weighted average sales price per share. The shares sold at prices ranging from $673.33 to $674.08 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer. |
| 19 | Common | Common Stock | 2021-09-07 | S | D | 25 | $677.89 | 41,729 | I by Luddy Family Dynasty Trust LLC | — | — | (F3) Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (2). (F28) Represents the weighted average sales price per share. The shares sold at prices ranging from $677.59 to $677.90 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer. |
| 20 | Common | Common Stock | 2021-09-07 | S | D | 29 | $678.63 | 41,700 | I by Luddy Family Dynasty Trust LLC | — | — | |
| 21 | Common | Common Stock | 2021-08-16 | G | D | 6,482 | $0.00 | 291,001 | I by Frederic B. Luddy Family Trust | — | — | |
| 22 | Common | Common Stock | 2021-09-07 | S | D | 328 | $660.69 | 290,673 | I by Frederic B. Luddy Family Trust | — | — | (F3) Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (2). (F4) Represents the weighted average sales price per share. The shares sold at prices ranging from $660.22 to $661.075 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer. |
| 23 | Common | Common Stock | 2021-09-07 | S | D | 3,627 | $661.73 | 287,046 | I by Frederic B. Luddy Family Trust | — | — | (F3) Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (2). (F5) Represents the weighted average sales price per share. The shares sold at prices ranging from $661.23 to $662.21 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer. |
| 24 | Common | Common Stock | 2021-09-07 | S | D | 1,398 | $662.68 | 285,648 | I by Frederic B. Luddy Family Trust | — | — | (F3) Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (2). (F6) Represents the weighted average sales price per share. The shares sold at prices ranging from $662.235 to $663.22 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer. |
| 25 | Common | Common Stock | 2021-09-07 | S | D | 1,130 | $663.63 | 284,518 | I by Frederic B. Luddy Family Trust | — | — | (F3) Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (2). (F7) Represents the weighted average sales price per share. The shares sold at prices ranging from $663.23 to $664.08 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer. |
| 26 | Common | Common Stock | 2021-09-07 | S | D | 2,206 | $667.74 | 280,332 | I by Frederic B. Luddy Family Trust | — | — | (F3) Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (2). (F11) Represents the weighted average sales price per share. The shares sold at prices ranging from $667.285 to $668.25 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer. |
| 27 | Common | Common Stock | 2021-09-07 | S | D | 1,203 | $668.94 | 279,129 | I by Frederic B. Luddy Family Trust | — | — | (F3) Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (2). (F12) Represents the weighted average sales price per share. The shares sold at prices ranging from $668.305 to $669.29 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer. |
| 28 | Common | Common Stock | 2021-09-07 | S | D | 759 | $669.80 | 278,370 | I by Frederic B. Luddy Family Trust | — | — | (F3) Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (2). (F13) Represents the weighted average sales price per share. The shares sold at prices ranging from $669.305 to $670.26 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer. |
| 29 | Common | Common Stock | 2021-09-07 | S | D | 258 | $664.75 | 284,260 | I by Frederic B. Luddy Family Trust | — | — | (F3) Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (2). (F8) Represents the weighted average sales price per share. The shares sold at prices ranging from $664.27 to $665.1975 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer. |