Form 4 for BKNG Booking Holdings
Accepted 2025-09-16 00:00:00 ET · period of report 2025-09-15 · accession 0001516908-25-000005 · SEC index · Original document
Summary rows
Aggregated the way they appear in lists: one row per insider, transaction code and security table.
| X | Filed | Traded | Ticker | Insider | Title | Type | Price | Qty | Owned | ΔOwn | Value |
|---|---|---|---|---|---|---|---|---|---|---|---|
| M | 2025-09-16 | 2025-09-15 | BKNG | Fogel Glenn D | CEO AND Pres, Dir | S - Sale | $5,516.92 | -1,013 | 23.7K | -4% | -$5.59M |
Purchase Sale Sale after option exercise All abbreviations
Every reported transaction
| # | Table | Security | Date | Code | A/D | Shares | Price | Owned after | Own | Exercise / expiry | Underlying | Footnotes |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 1 | Common | Common Stock | 2025-09-15 | S | D | 49 | $5,467.02 | 24,473 | D | — | — | (F1) The 10b5-1(c) sales plan was adopted on December 9, 2024. |
| 2 | Common | Common Stock | 2025-09-15 | S | D | 44 | $5,493.86 | 24,374 | D | — | — | (F3) Represents the weighted average sales price. The range of prices received for the reported transactions was $5,493.64 - $5,493.86. Upon request by the Commission staff, Booking Holdings will provide full information regarding the number of shares sold at each separate price. (F1) The 10b5-1(c) sales plan was adopted on December 9, 2024. |
| 3 | Common | Common Stock | 2025-09-15 | S | D | 6 | $5,497.51 | 24,368 | D | — | — | (F1) The 10b5-1(c) sales plan was adopted on December 9, 2024. |
| 4 | Common | Common Stock | 2025-09-15 | S | D | 43 | $5,506.22 | 24,325 | D | — | — | (F1) The 10b5-1(c) sales plan was adopted on December 9, 2024. |
| 5 | Common | Common Stock | 2025-09-15 | S | D | 12 | $5,508.29 | 24,313 | D | — | — | (F4) Represents the weighted average sales price. The range of prices received for the reported transactions was $5,508.01 - $5,508.56. Upon request by the Commission staff, Booking Holdings will provide full information regarding the number of shares sold at each separate price. (F1) The 10b5-1(c) sales plan was adopted on December 9, 2024. |
| 6 | Common | Common Stock | 2025-09-15 | S | D | 50 | $5,510.57 | 24,263 | D | — | — | (F1) The 10b5-1(c) sales plan was adopted on December 9, 2024. (F5) Represents the weighted average sales price. The range of prices received for the reported transactions was $5,510.20 - $5,510.60. Upon request by the Commission staff, Booking Holdings will provide full information regarding the number of shares sold at each separate price. |
| 7 | Common | Common Stock | 2025-09-15 | S | D | 43 | $5,514.03 | 24,220 | D | — | — | (F1) The 10b5-1(c) sales plan was adopted on December 9, 2024. |
| 8 | Common | Common Stock | 2025-09-15 | S | D | 43 | $5,515.49 | 24,177 | D | — | — | (F1) The 10b5-1(c) sales plan was adopted on December 9, 2024. |
| 9 | Common | Common Stock | 2025-09-15 | S | D | 53 | $5,524.58 | 24,124 | D | — | — | (F6) Represents the weighted average sales price. The range of prices received for the reported transactions was $5,524.37 - $5,524.60. Upon request by the Commission staff, Booking Holdings will provide full information regarding the number of shares sold at each separate price. (F1) The 10b5-1(c) sales plan was adopted on December 9, 2024. |
| 10 | Common | Common Stock | 2025-09-15 | S | D | 12 | $5,525.72 | 24,112 | D | — | — | (F7) Represents the weighted average sales price. The range of prices received for the reported transactions was $5,525.52 - $5,525.92. Upon request by the Commission staff, Booking Holdings will provide full information regarding the number of shares sold at each separate price. (F1) The 10b5-1(c) sales plan was adopted on December 9, 2024. |
| 11 | Common | Common Stock | 2025-09-15 | S | D | 49 | $5,526.89 | 24,063 | D | — | — | (F8) Represents the weighted average sales price. The range of prices received for the reported transactions was $5,526.85 - $5,527.19. Upon request by the Commission staff, Booking Holdings will provide full information regarding the number of shares sold at each separate price. (F1) The 10b5-1(c) sales plan was adopted on December 9, 2024. |
| 12 | Common | Common Stock | 2025-09-15 | S | D | 40 | $5,530.35 | 24,023 | D | — | — | (F9) Represents the weighted average sales price. The range of prices received for the reported transactions was $5,529.46 - $5,530.40. Upon request by the Commission staff, Booking Holdings will provide full information regarding the number of shares sold at each separate price. (F1) The 10b5-1(c) sales plan was adopted on December 9, 2024. |
| 13 | Common | Common Stock | 2025-09-15 | S | D | 2 | $5,555.74 | 23,607 | D | — | — | (F1) The 10b5-1(c) sales plan was adopted on December 9, 2024. |
| 14 | Common | Common Stock | 2025-09-15 | S | D | 6 | $5,483.30 | 24,467 | D | — | — | (F1) The 10b5-1(c) sales plan was adopted on December 9, 2024. |
| 15 | Common | Common Stock | 2025-09-15 | S | D | 49 | $5,490.26 | 24,418 | D | — | — | (F1) The 10b5-1(c) sales plan was adopted on December 9, 2024. (F2) Represents the weighted average sales price. The range of prices received for the reported transactions was $5,489.83 - $5,490.32. Upon request by the Commission staff, Booking Holdings will provide full information regarding the number of shares sold at each separate price. |
| 16 | Common | Common Stock | 2025-09-15 | S | D | 98 | $5,554.57 | 23,609 | D | — | — | (F1) The 10b5-1(c) sales plan was adopted on December 9, 2024. (F16) Represents the weighted average sales price. The range of prices received for the reported transactions was $5,554.20 - $5,554.98. Upon request by the Commission staff, Booking Holdings will provide full information regarding the number of shares sold at each separate price. |
| 17 | Common | Common Stock | 2025-09-15 | S | D | 49 | $5,437.04 | 24,571 | D | — | — | (F1) The 10b5-1(c) sales plan was adopted on December 9, 2024. |
| 18 | Common | Common Stock | 2025-09-15 | S | D | 43 | $5,442.55 | 24,528 | D | — | — | (F1) The 10b5-1(c) sales plan was adopted on December 9, 2024. |
| 19 | Common | Common Stock | 2025-09-15 | S | D | 6 | $5,448.55 | 24,522 | D | — | — | (F1) The 10b5-1(c) sales plan was adopted on December 9, 2024. |
| 20 | Common | Common Stock | 2025-09-15 | S | D | 45 | $5,531.92 | 23,978 | D | — | — | (F10) Represents the weighted average sales price. The range of prices received for the reported transactions was $5,531.70 - $5,532.65. Upon request by the Commission staff, Booking Holdings will provide full information regarding the number of shares sold at each separate price. (F1) The 10b5-1(c) sales plan was adopted on December 9, 2024. |
| 21 | Common | Common Stock | 2025-09-15 | S | D | 6 | $5,533.11 | 23,972 | D | — | — | (F1) The 10b5-1(c) sales plan was adopted on December 9, 2024. |
| 22 | Common | Common Stock | 2025-09-15 | S | D | 6 | $5,534.18 | 23,966 | D | — | — | (F1) The 10b5-1(c) sales plan was adopted on December 9, 2024. |
| 23 | Common | Common Stock | 2025-09-15 | S | D | 50 | $5,538.66 | 23,916 | D | — | — | (F1) The 10b5-1(c) sales plan was adopted on December 9, 2024. (F11) Represents the weighted average sales price. The range of prices received for the reported transactions was $5,538.25 - $5,538.73. Upon request by the Commission staff, Booking Holdings will provide full information regarding the number of shares sold at each separate price. |
| 24 | Common | Common Stock | 2025-09-15 | S | D | 6 | $5,540.15 | 23,910 | D | — | — | (F1) The 10b5-1(c) sales plan was adopted on December 9, 2024. |
| 25 | Common | Common Stock | 2025-09-15 | S | D | 49 | $5,544.92 | 23,861 | D | — | — | (F12) Represents the weighted average sales price. The range of prices received for the reported transactions was $5,544.88 - $5,545.17. Upon request by the Commission staff, Booking Holdings will provide full information regarding the number of shares sold at each separate price. (F1) The 10b5-1(c) sales plan was adopted on December 9, 2024. |
| 26 | Common | Common Stock | 2025-09-15 | S | D | 86 | $5,546.15 | 23,775 | D | — | — | (F1) The 10b5-1(c) sales plan was adopted on December 9, 2024. (F13) Represents the weighted average sales price. The range of prices received for the reported transactions was $5,546.08 - $5,546.22. Upon request by the Commission staff, Booking Holdings will provide full information regarding the number of shares sold at each separate price. |
| 27 | Common | Common Stock | 2025-09-15 | S | D | 4 | $5,547.67 | 23,771 | D | — | — | (F1) The 10b5-1(c) sales plan was adopted on December 9, 2024. |
| 28 | Common | Common Stock | 2025-09-15 | S | D | 6 | $5,550.62 | 23,765 | D | — | — | (F14) Represents the weighted average sales price. The range of prices received for the reported transactions was $5,550.58 - $5,550.84. Upon request by the Commission staff, Booking Holdings will provide full information regarding the number of shares sold at each separate price. (F1) The 10b5-1(c) sales plan was adopted on December 9, 2024. |
| 29 | Common | Common Stock | 2025-09-15 | S | D | 58 | $5,552.32 | 23,707 | D | — | — | (F15) Represents the weighted average sales price. The range of prices received for the reported transactions was $5,551.93 - $5,552.40. Upon request by the Commission staff, Booking Holdings will provide full information regarding the number of shares sold at each separate price. (F1) The 10b5-1(c) sales plan was adopted on December 9, 2024. |