Form 4 for TTD Trade Desk (The)
Accepted 2026-03-04 00:00:00 ET · period of report 2026-03-02 · accession 0001671445-26-000004 · SEC index · Original document
Summary rows
Aggregated the way they appear in lists: one row per insider, transaction code and security table.
| X | Filed | Traded | Ticker | Insider | Title | Type | Price | Qty | Owned | ΔOwn | Value |
|---|---|---|---|---|---|---|---|---|---|---|---|
| DMI | 2026-03-04 | 2026-03-02+ | TTD | Green Jeffrey Terry | Pres, CEO, Dir, 10% | P - Purchase | $24.68 | +6.00M | 6.00M | New | +$148.10M |
| D | 2026-03-04 | 2026-03-03 | TTD | Green Jeffrey Terry | Pres, CEO, Dir, 10% | A - Grant | $0.00 | +398.1K | 655.9K | +154% | $0 |
| D | 2026-03-04 | 2026-03-03 | TTD | Green Jeffrey Terry | Pres, CEO, Dir, 10% | A - Grant | $0.00 | +737.0K | 737.0K | New | $0 |
Purchase Sale Sale after option exercise All abbreviations
Every reported transaction
| # | Table | Security | Date | Code | A/D | Shares | Price | Owned after | Own | Exercise / expiry | Underlying | Footnotes |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 1 | Common | Class A Common Stock | 2026-03-02 | P | A | 527,324 | $23.49 | 527,324 | I By Limited Partnership | — | — | (F1) The price reported in Column 4 is a weighted average price. These shares were purchased in multiple transactions at prices ranging from $22.93 to $23.92, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares purchased at each separate price within the ranges set forth in this footnote. |
| 2 | Common | Class A Common Stock | 2026-03-02 | P | A | 1,472,676 | $24.16 | 2,000,000 | I By Limited Partnership | — | — | (F2) The price reported in Column 4 is a weighted average price. These shares were purchased in multiple transactions at prices ranging from $23.93 to $24.34, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares purchased at each separate price within the ranges set forth in this footnote. |
| 3 | Common | Class A Common Stock | 2026-03-03 | P | A | 1,685,696 | $24.97 | 3,685,696 | I By Limited Partnership | — | — | (F3) The price reported in Column 4 is a weighted average price. These shares were purchased in multiple transactions at prices ranging from $24.81 to $24.99, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares purchased at each separate price within the ranges set forth in this footnote. |
| 4 | Common | Class A Common Stock | 2026-03-03 | A | A | 398,089 | $0.00 | 655,917 | D By Limited Partnership | — | — | (F4) Represents a restricted stock award with a Vesting Commencement Date ("VCD") of March 3, 2026. One-sixteenth (1/16th) of the granted shares vest on May 15, 2026 and the remainder of the granted shares vest ratably over 15 quarters on each quarterly anniversary thereafter, subject to continued employment with the Issuer through the applicable vesting dates. |
| 5 | Common | Class A Common Stock | 2026-03-04 | P | A | 2,314,304 | $25.08 | 6,000,000 | I | — | — | (F5) The price reported in Column 4 is a weighted average price. These shares were purchased in multiple transactions at prices ranging from $24.59 to $25.25, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares purchased at each separate price within the ranges set forth in this footnote. |
| 6 | Derivative | Employee Stock Option (Right to Buy) | 2026-03-03 | A | A | 737,028 | $0.00 | 737,028 | D | $25.00 · — to 2036-03-03 | 737,028 Class A Common Stock | (F8) The option was granted on March 3, 2026, the VCD. One forty-eighth (1/48th) of the shares subject to the option vest on each monthly anniversary of the VCD, subject to continued employment with the Issuer through the applicable vesting dates. |