Form 4 for TTD Trade Desk (The)
Accepted 2025-01-02 00:00:00 ET · period of report 2024-12-30 · accession 0001671933-25-000002 · SEC index · Original document
Summary rows
Aggregated the way they appear in lists: one row per insider, transaction code and security table.
| X | Filed | Traded | Ticker | Insider | Title | Type | Price | Qty | Owned | ΔOwn | Value |
|---|---|---|---|---|---|---|---|---|---|---|---|
| DM | 2025-01-02 | 2024-12-30 | TTD | Jacobson Samantha | Chief Strategy Off, Dir | M - OptEx | $73.23 | +4,297 | 90.8K | +5% | +$314.7K |
| DM | 2025-01-02 | 2024-12-30 | TTD | Jacobson Samantha | Chief Strategy Off, Dir | S - Sale+OE | $119.46 | -4,297 | 91.0K | -5% | -$513.3K |
| DM | 2025-01-02 | 2024-12-30 | TTD | Jacobson Samantha | Chief Strategy Off, Dir | M - OptEx | $0.00 | -4,297 | 620 | -87% | $0 |
Purchase Sale Sale after option exercise All abbreviations
Every reported transaction
| # | Table | Security | Date | Code | A/D | Shares | Price | Owned after | Own | Exercise / expiry | Underlying | Footnotes |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 1 | Common | Class A Common Stock | 2024-12-30 | M | A | 368 | $59.57 | 91,077 | D | — | — | |
| 2 | Common | Class A Common Stock | 2024-12-30 | S | D | 368 | $118.90 | 90,709 | D | — | — | (F2) The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $118.79 to $118.95, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote. |
| 3 | Common | Class A Common Stock | 2024-12-30 | M | A | 1,294 | $61.46 | 92,003 | D | — | — | |
| 4 | Common | Class A Common Stock | 2024-12-30 | S | D | 300 | $120.04 | 90,709 | D | — | — | (F4) The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $119.96 to $120.19, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote. |
| 5 | Common | Class A Common Stock | 2024-12-30 | M | A | 2,535 | $81.07 | 93,244 | D | — | — | |
| 6 | Common | Class A Common Stock | 2024-12-30 | S | D | 1,435 | $119.10 | 91,809 | D | — | — | (F5) The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $118.73 to $119.70, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote. |
| 7 | Common | Class A Common Stock | 2024-12-30 | S | D | 1,100 | $119.93 | 90,709 | D | — | — | (F6) The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $119.80 to $120.46, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote. |
| 8 | Common | Class A Common Stock | 2024-12-30 | S | D | 100 | $118.75 | 90,709 | D | — | — | |
| 9 | Common | Class A Common Stock | 2024-12-30 | M | A | 100 | $77.15 | 90,809 | D | — | — | |
| 10 | Common | Class A Common Stock | 2024-12-30 | S | D | 994 | $119.56 | 91,009 | D | — | — | (F3) The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $118.95 to $119.90, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote. |
| 11 | Derivative | Employee Stock Option (Right to Buy) | 2024-12-30 | M | D | 368 | $0.00 | 5,894 | D | $59.57 · — to 2032-04-26 | 368 Class A Common Stock | (F8) The option was granted on April 26, 2022, the VCD. One forty-eighth of the shares subject to the original grant vest on each monthly anniversary thereafter subject to continued employment with the Issuer through the applicable vesting dates. |
| 12 | Derivative | Employee Stock Option (Right to Buy) | 2024-12-30 | M | D | 2,535 | $0.00 | 101,404 | D | $81.07 · — to 2034-04-23 | 2,535 Class A Common Stock | (F10) The option was granted on April 23, 2024, the VCD. One forty-eighth of the shares subject to the original grant vest on each monthly anniversary thereafter subject to continued employment with the Issuer through the applicable vesting dates. |
| 13 | Derivative | Employee Stock Option (Right to Buy) | 2024-12-30 | M | D | 1,294 | $0.00 | 36,237 | D | $61.46 · — to 2033-04-24 | 1,294 Class A Common Stock | (F9) The option was granted on April 24, 2023, the VCD. One forty-eighth of the shares subject to the original grant vest on each monthly anniversary thereafter subject to continued employment with the Issuer through the applicable vesting dates. |
| 14 | Derivative | Employee Stock Option (Right to Buy) | 2024-12-30 | M | D | 100 | $0.00 | 620 | D | $77.15 · — to 2031-03-17 | 100 Class A Common Stock | (F7) The option was granted on March 17, 2021. The Vesting Commencement Date ("VCD") is March 8, 2021. One-fourth (1/4th) of the shares subject to the option vest on the first anniversary of the VCD, with one forty-eighth (1/48th) of the shares subject to the original grant vesting on each monthly anniversary thereafter, subject to continued employment with the Issuer through the applicable vesting dates. |