Form 4 for MAX MediaAlpha, Inc.

Accepted 2023-03-17 00:00:00 ET · period of report 2023-03-15 · accession 0001818383-23-000044 · SEC index · Original document

Summary rows

Aggregated the way they appear in lists: one row per insider, transaction code and security table.

X	Filed	Traded	Ticker	Insider	Title	Type	Price	Qty	Owned	ΔOwn	Value
M	2023-03-17	2023-03-15	MAX	Nonko Eugene	See Remarks, Dir	A - Grant	$0.00	+410.6K	916.0K	+81%	$0

Purchase Sale Sale after option exercise All abbreviations

#	Table	Security	Date	Code	A/D	Shares	Price	Owned after	Own	Exercise / expiry	Underlying	Footnotes
1	Common	Class A Common Stock	2023-03-15	A	A	37,350	$0.00	953,323	D	—	—	(F2) Consists of performance based restricted stock units ("PRSUs") granted to the Reporting Person under the Issuer's Omnibus Equity Incentive Plan. Each PRSU represents a contingent right to receive one share of the Issuer's Class A Common Stock. The PRSUs will vest based on the achievement of certain performance measures determined by the Issuer's Compensation Committee (the "Committee") and the resulting value earned, which amount shall be divided by the average closing price of the Company's Class A common stock for the 20-day period ended as of the Friday preceding the Committee's determination of the achievement of such performance measures to determine the number of PRSUs to be vested (rounded up to the nearest whole share).
2	Common	Class A Common Stock	2023-03-15	A	A	373,250	$0.00	915,973	D	—	—	(F1) Consists of restricted stock units ("RSUs") granted to the Reporting Person under the Issuer's Omnibus Incentive Plan. Each RSU represents a contingent right to receive one share of Class A Common Stock upon vesting. One sixteenth of the RSUs will vest on May 15, 2023 and the remainder will vest quarterly over the following four years, in each case subject to continued employment with the Issuer through each vesting date.