InsiderTrades

Form 4 for PRPL Purple Innovation, Inc.

Accepted 2025-03-18 00:00:00 ET · period of report 2025-03-15 · accession 0001013762-25-000582 · SEC index · Original document

Summary rows

Aggregated the way they appear in lists: one row per insider, transaction code and security table.

X Filed Traded Ticker Insider Title Type Price Qty Owned ΔOwn Value
D 2025-03-18 2025-03-15 PRPL KERBY JEFFERY SCOTT Chief of Owned Retail M - OptEx — +9,186 54.6K +20% —
D 2025-03-18 2025-03-15 PRPL KERBY JEFFERY SCOTT Chief of Owned Retail F - Tax $0.9 -3,142 51.5K -6% -$2,828
D 2025-03-18 2025-03-15 PRPL KERBY JEFFERY SCOTT Chief of Owned Retail M - OptEx $0.00 -9,186 9,186 -50% $0

Purchase Sale Sale after option exercise All abbreviations

Every reported transaction

#TableSecurityDateCodeA/DSharesPriceOwned afterOwnExercise / expiryUnderlyingFootnotes
1 Common Class A Common Stock 2025-03-15 M A 9,186 — 54,647 D — — (F1) Restricted Stock Units convert into Class A Common Stock on a one-for-one basis.
2 Common Class A Common Stock 2025-03-15 F D 3,142 $0.9 51,505 D — —
3 Derivative Restricted Stock Units 2025-03-15 M D 9,186 $0.00 9,186 D — · — to — 9,186 Class A Common Stock (F1) Restricted Stock Units convert into Class A Common Stock on a one-for-one basis. (F2) Each Restricted Stock Unit represents a contingent right to receive one share of Purple Innovation, Inc. Class A Common Stock. The Restricted Stock Units vest in three equal annual installments; one-third on March 15, 2024; one-half of the remainder on March 15, 2025; and the balance on March 15, 2026 (the "Vesting Period"). Fractional numbers will be rounded down to the nearest whole number.