InsiderTrades

Form 4 for PRPL Purple Innovation, Inc.

Accepted 2026-04-02 16:00:28 ET · period of report 2026-03-31 · accession 0001213900-26-039300 · SEC index · Original document

Summary rows

Aggregated the way they appear in lists: one row per insider, transaction code and security table.

X Filed Traded Ticker Insider Title Type Price Qty Owned ΔOwn Value
D 2026-04-02 16:00 2026-03-31 PRPL DeMartini Robert CEO, Dir M - OptEx — +80.4K 1.00M +9% —
D 2026-04-02 16:00 2026-03-31 PRPL DeMartini Robert CEO, Dir F - Tax $0.6612 -23.2K 976.9K -2% -$15.3K
D 2026-04-02 16:00 2026-03-31 PRPL DeMartini Robert CEO, Dir M - OptEx $0.00 -80.4K 80.4K -50% $0

Purchase Sale Sale after option exercise All abbreviations

Every reported transaction

#TableSecurityDateCodeA/DSharesPriceOwned afterOwnExercise / expiryUnderlyingFootnotes
1 Common Class A Common Stock 2026-03-31 M A 80,386 — 1,000,120 D — — (F1) Restricted Stock Units convert into Class A Common Stock on a one-for-one basis.
2 Common Class A Common Stock 2026-03-31 F D 23,192 $0.6612 976,928 D — —
3 Derivative Restricted Stock Units 2026-03-31 M D 80,386 $0.00 80,385 D — · — to — 80,386 Class A Common Stock (F1) Restricted Stock Units convert into Class A Common Stock on a one-for-one basis. (F2) Each Restricted Stock Unit represents a contingent right to receive one share of Purple Innovation, Inc. Class A Common Stock. The Restricted Stock Units vest in three equal annual installments; one-third on March 31, 2025; one-half of the remainder on March 31, 2026; and the balance on March 31, 2027 (the "Vesting Period"). Fractional numbers will be rounded down to the nearest whole number. (F2) Each Restricted Stock Unit represents a contingent right to receive one share of Purple Innovation, Inc. Class A Common Stock. The Restricted Stock Units vest in three equal annual installments; one-third on March 31, 2025; one-half of the remainder on March 31, 2026; and the balance on March 31, 2027 (the "Vesting Period"). Fractional numbers will be rounded down to the nearest whole number.