CRM Salesforce
NYSE · SEC CIK 1108524 · EDGAR
- Bought, last 12 months
- $27.52M 5 purchases by 3 insiders
- Sold, last 12 months
- $48.76M 30 sales by 4 insiders
- Filings on record
- 1,522 since 2021-07-01, latest 2026-09-23 19:45
BoughtSold
Most active insiders, 12 months
| Insider | Title | Bought | Sold |
|---|---|---|---|
| Harris Parker | Co-Founder, Dir | — | $31.61M |
| ValueAct Holdings II, L.P. | Dir, See Remarks | $25.02M | — |
| Benioff Marc | COB, CEO, Dir | — | $15.05M |
| Kirk David Blair | Dir | $2.00M | — |
| Conway Craig | Dir | — | $1.17M |
| KROES NEELIE | Dir | — | $929.3K |
| ALBER LAURA | Dir | $500.3K | — |
| Milano Miguel | Pres, CRO | — | — |
| Niles Sabastian | Pres, CLO | — | — |
| Reddy Sundeep G. | EVP, CAO | — | — |
Transactions 2,426
| X | Filed | Traded | Ticker | Insider | Title | Type | Price | Qty | Owned | ΔOwn | Value |
|---|---|---|---|---|---|---|---|---|---|---|---|
| DM | 2025-12-23 | 2025-12-22 | CRM | Harris Parker | CTO, Co-Founder, Slack, Dir | M - OptEx | $0.00 | +2,271 | 140.8K | +2% | $0 |
| DM | 2025-12-23 | 2025-12-22 | CRM | Harris Parker | CTO, Co-Founder, Slack, Dir | F - Tax | $264.63 | -1,127 | 140.3K | -0.8% | -$298.2K |
| DM | 2025-12-23 | 2025-12-22 | CRM | Tallapragada Srinivas | Chief Eng, Cust Success Off | F - Tax | $264.63 | -1,253 | 47.0K | -3% | -$331.6K |
| DM | 2025-12-23 | 2025-12-22 | CRM | Tallapragada Srinivas | Chief Eng, Cust Success Off | M - OptEx | $0.00 | +2,525 | 46.8K | +6% | $0 |
| DM | 2025-12-23 | 2025-12-22 | CRM | Reddy Sundeep G. | EVP, CAO | M - OptEx | $0.00 | +574 | 13.9K | +4% | $0 |
| DM | 2025-12-23 | 2025-12-22 | CRM | Reddy Sundeep G. | EVP, CAO | F - Tax | $264.63 | -256 | 13.7K | -2% | -$67.7K |
| D | 2025-12-23 | 2025-12-22 | CRM | Niles Sabastian | Pres, CLO | M - OptEx | $0.00 | +1,016 | 5,348 | +23% | $0 |
| D | 2025-12-23 | 2025-12-22 | CRM | Niles Sabastian | Pres, CLO | F - Tax | $264.63 | -562 | 4,786 | -11% | -$148.7K |
| D | 2025-12-23 | 2025-12-22 | CRM | Milano Miguel | Pres, CRO | M - OptEx | $0.00 | +1,016 | 13.5K | +8% | $0 |
| D | 2025-12-23 | 2025-12-22 | CRM | Milano Miguel | Pres, CRO | F - Tax | $264.63 | -400 | 13.1K | -3% | -$105.9K |
| 2025-12-18 | 2025-12-17 | CRM | Kirk David Blair | Dir | P - Purchase | $258.64 | +1,936 | 10.7K | +22% | +$500.7K | |
| I | 2025-12-08 | 2025-12-05 | CRM | ValueAct Holdings II, L.P. | Dir, See Remarks | P - Purchase | $260.58 | +96.0K | 2.99M | +3% | +$25.02M |
| DM | 2025-12-03 | 2025-12-02 | CRM | Harris Parker | CTO, Co-Founder, Slack, Dir | S - Sale+OE | $234.70 | -134.7K | 148.4K | -48% | -$31.61M |
| D | 2025-12-03 | 2025-12-02 | CRM | Harris Parker | CTO, Co-Founder, Slack, Dir | M - OptEx | $161.50 | +134.7K | 274.4K | +96% | +$21.75M |
| D | 2025-11-24 | 2025-11-22 | CRM | Kirk David Blair | Dir | M - OptEx | $0.00 | +424 | 8,741 | +5% | $0 |
| D | 2025-11-24 | 2025-11-22 | CRM | KROES NEELIE | Dir | F - Tax | $227.11 | -42 | 11.2K | -0.4% | -$9,539 |
| D | 2025-11-24 | 2025-11-22 | CRM | KROES NEELIE | Dir | M - OptEx | $0.00 | +274 | 11.2K | +2% | $0 |
| D | 2025-11-24 | 2025-11-22 | CRM | MUNOZ OSCAR | Dir | M - OptEx | $0.00 | +274 | 12.7K | +2% | $0 |
| D | 2025-11-24 | 2025-11-22 | CRM | WEBB MAYNARD G JR | Dir | M - OptEx | $0.00 | +274 | 2,790 | +11% | $0 |
| D | 2025-11-24 | 2025-11-22 | CRM | SACHIN J. MEHRA | Dir | M - OptEx | $0.00 | +274 | 4,081 | +7% | $0 |
| DI | 2025-11-24 | 2025-11-22 | CRM | DONALD ARNOLD W | Dir | M - OptEx | $0.00 | +274 | 4,531 | +6% | $0 |
| D | 2025-11-24 | 2025-11-22 | CRM | Roos John Victor | Dir | M - OptEx | $0.00 | +274 | 16.0K | +2% | $0 |
| D | 2025-11-24 | 2025-11-22 | CRM | Milano Miguel | Pres, CRO | F - Tax | $227.11 | -686 | 12.5K | -5% | -$155.8K |
| D | 2025-11-24 | 2025-11-22 | CRM | Milano Miguel | Pres, CRO | M - OptEx | $0.00 | +1,662 | 13.2K | +14% | $0 |
| D | 2025-11-24 | 2025-11-22 | CRM | Niles Sabastian | Pres, CLO | F - Tax | $227.11 | -920 | 4,332 | -18% | -$208.9K |
| D | 2025-11-24 | 2025-11-22 | CRM | Niles Sabastian | Pres, CLO | M - OptEx | $0.00 | +1,662 | 5,252 | +46% | $0 |
| D | 2025-11-24 | 2025-11-22 | CRM | ALBER LAURA | Dir | M - OptEx | $0.00 | +274 | 6,517 | +4% | $0 |
| D | 2025-11-24 | 2025-11-22 | CRM | Chang Amy | Dir | M - OptEx | $0.00 | +424 | 848 | +100% | $0 |
| D | 2025-11-24 | 2025-11-22 | CRM | Conway Craig | Dir | M - OptEx | $0.00 | +274 | 8,612 | +3% | $0 |
| DM | 2025-11-04 | 2025-11-03 | CRM | Benioff Marc | COB, CEO, Dir | S - Sale+OE | $259.00 | -122 | 11.91M | -0.0% | -$31.6K |
| D | 2025-11-04 | 2025-11-03 | CRM | Benioff Marc | COB, CEO, Dir | M - OptEx | $161.50 | +122 | 11.91M | +0.0% | +$19.7K |
| DM | 2025-11-03 | 2025-10-31 | CRM | Benioff Marc | COB, CEO, Dir | S - Sale+OE | $258.19 | -2,250 | 11.91M | -0.0% | -$580.9K |
| D | 2025-11-03 | 2025-10-31 | CRM | Benioff Marc | COB, CEO, Dir | M - OptEx | $161.50 | +2,250 | 11.91M | +0.0% | +$363.4K |
| DM | 2025-10-31 | 2025-10-30 | CRM | Benioff Marc | COB, CEO, Dir | S - Sale+OE | $256.82 | -2,250 | 11.91M | -0.0% | -$577.8K |
| D | 2025-10-31 | 2025-10-30 | CRM | Benioff Marc | COB, CEO, Dir | M - OptEx | $161.50 | +2,250 | 11.91M | +0.0% | +$363.4K |
| DM | 2025-10-30 | 2025-10-29 | CRM | Benioff Marc | COB, CEO, Dir | S - Sale+OE | $252.03 | -2,250 | 11.91M | -0.0% | -$567.1K |
| D | 2025-10-30 | 2025-10-29 | CRM | Benioff Marc | COB, CEO, Dir | M - OptEx | $161.50 | +2,250 | 11.91M | +0.0% | +$363.4K |
| DM | 2025-10-29 | 2025-10-28 | CRM | Benioff Marc | COB, CEO, Dir | S - Sale+OE | $257.07 | -2,250 | 11.91M | -0.0% | -$578.4K |
| D | 2025-10-29 | 2025-10-28 | CRM | Benioff Marc | COB, CEO, Dir | M - OptEx | $161.50 | +2,250 | 11.91M | +0.0% | +$363.4K |
| D | 2025-10-28 | 2025-10-27 | CRM | Benioff Marc | COB, CEO, Dir | M - OptEx | $161.50 | +2,250 | 11.91M | +0.0% | +$363.4K |
| DM | 2025-10-28 | 2025-10-27 | CRM | Benioff Marc | COB, CEO, Dir | S - Sale+OE | $256.13 | -2,250 | 11.91M | -0.0% | -$576.3K |
| DM | 2025-10-27 | 2025-10-24 | CRM | Benioff Marc | COB, CEO, Dir | S - Sale+OE | $255.55 | -2,250 | 11.91M | -0.0% | -$575.0K |
| D | 2025-10-27 | 2025-10-24 | CRM | Benioff Marc | COB, CEO, Dir | M - OptEx | $161.50 | +2,250 | 11.91M | +0.0% | +$363.4K |
| D | 2025-10-24 | 2025-10-23 | CRM | Benioff Marc | COB, CEO, Dir | M - OptEx | $161.50 | +2,250 | 11.91M | +0.0% | +$363.4K |
| DM | 2025-10-24 | 2025-10-23 | CRM | Benioff Marc | COB, CEO, Dir | S - Sale+OE | $255.62 | -2,250 | 11.91M | -0.0% | -$575.1K |
| D | 2025-10-23 | 2025-10-22 | CRM | Harris Parker | CTO, Co-Founder, Slack, Dir | M - OptEx | $0.00 | +1,786 | 140.7K | +1% | $0 |
| D | 2025-10-23 | 2025-10-22 | CRM | Harris Parker | CTO, Co-Founder, Slack, Dir | F - Tax | $256.64 | -886 | 139.8K | -0.6% | -$227.4K |
| D | 2025-10-23 | 2025-10-22 | CRM | Tallapragada Srinivas | Chief Eng, Cust Success Off | M - OptEx | $0.00 | +1,786 | 46.6K | +4% | $0 |
| D | 2025-10-23 | 2025-10-22 | CRM | Tallapragada Srinivas | Chief Eng, Cust Success Off | F - Tax | $256.64 | -886 | 45.7K | -2% | -$227.4K |
| D | 2025-10-23 | 2025-10-22 | CRM | Benioff Marc | COB, CEO, Dir | M - OptEx | $161.50 | +2,250 | 11.91M | +0.0% | +$363.4K |
| DM | 2025-10-23 | 2025-10-22 | CRM | Benioff Marc | COB, CEO, Dir | S - Sale+OE | $259.01 | -2,250 | 11.91M | -0.0% | -$582.8K |
| DM | 2025-10-23 | 2025-10-22 | CRM | Reddy Sundeep G. | EVP, CAO | F - Tax | $256.64 | -406 | 13.1K | -3% | -$104.2K |
| DM | 2025-10-23 | 2025-10-22 | CRM | Reddy Sundeep G. | EVP, CAO | M - OptEx | $0.00 | +910 | 13.6K | +7% | $0 |
| D | 2025-10-22 | 2025-10-21 | CRM | Benioff Marc | COB, CEO, Dir | M - OptEx | $161.50 | +2,250 | 11.91M | +0.0% | +$363.4K |
| DM | 2025-10-22 | 2025-10-21 | CRM | Benioff Marc | COB, CEO, Dir | S - Sale+OE | $262.27 | -2,250 | 11.91M | -0.0% | -$590.1K |
| DM | 2025-10-21 | 2025-10-20 | CRM | Benioff Marc | COB, CEO, Dir | S - Sale+OE | $252.28 | -2,250 | 11.91M | -0.0% | -$567.6K |
| D | 2025-10-21 | 2025-10-20 | CRM | Benioff Marc | COB, CEO, Dir | M - OptEx | $161.50 | +2,250 | 11.91M | +0.0% | +$363.4K |
| D | 2025-10-20 | 2025-10-17 | CRM | Benioff Marc | COB, CEO, Dir | M - OptEx | $161.50 | +2,250 | 11.91M | +0.0% | +$363.4K |
| DM | 2025-10-20 | 2025-10-17 | CRM | Benioff Marc | COB, CEO, Dir | S - Sale+OE | $244.64 | -2,250 | 11.91M | -0.0% | -$550.4K |
| DM | 2025-10-17 | 2025-10-16 | CRM | Benioff Marc | COB, CEO, Dir | S - Sale+OE | $248.36 | -2,250 | 11.91M | -0.0% | -$558.8K |
| D | 2025-10-17 | 2025-10-16 | CRM | Benioff Marc | COB, CEO, Dir | M - OptEx | $161.50 | +2,250 | 11.91M | +0.0% | +$363.4K |
| D | 2025-10-16 | 2025-10-15 | CRM | Benioff Marc | COB, CEO, Dir | M - OptEx | $161.50 | +2,250 | 11.91M | +0.0% | +$363.4K |
| DM | 2025-10-16 | 2025-10-15 | CRM | Benioff Marc | COB, CEO, Dir | S - Sale+OE | $238.37 | -2,250 | 11.91M | -0.0% | -$536.3K |
| DM | 2025-10-15 | 2025-10-14 | CRM | Benioff Marc | COB, CEO, Dir | S - Sale+OE | $243.91 | -2,250 | 11.91M | -0.0% | -$548.8K |
| D | 2025-10-15 | 2025-10-14 | CRM | Benioff Marc | COB, CEO, Dir | M - OptEx | $161.50 | +2,250 | 11.91M | +0.0% | +$363.4K |
| DM | 2025-10-14 | 2025-10-10+ | CRM | Benioff Marc | COB, CEO, Dir | S - Sale+OE | $244.76 | -4,500 | 11.91M | -0.0% | -$1.10M |
| DM | 2025-10-14 | 2025-10-10+ | CRM | Benioff Marc | COB, CEO, Dir | M - OptEx | $161.50 | +4,500 | 11.91M | +0.0% | +$726.8K |
| D | 2025-10-10 | 2025-10-09 | CRM | Benioff Marc | COB, CEO, Dir | M - OptEx | $161.50 | +2,250 | 11.91M | +0.0% | +$363.4K |
| DM | 2025-10-10 | 2025-10-09 | CRM | Benioff Marc | COB, CEO, Dir | S - Sale+OE | $243.26 | -2,250 | 11.91M | -0.0% | -$547.3K |
| DM | 2025-10-09 | 2025-10-08 | CRM | Benioff Marc | COB, CEO, Dir | S - Sale+OE | $239.79 | -2,250 | 11.91M | -0.0% | -$539.5K |
| D | 2025-10-09 | 2025-10-08 | CRM | Benioff Marc | COB, CEO, Dir | M - OptEx | $161.50 | +2,250 | 11.91M | +0.0% | +$363.4K |
| D | 2025-10-08 | 2025-10-07 | CRM | Benioff Marc | COB, CEO, Dir | M - OptEx | $161.50 | +2,250 | 11.91M | +0.0% | +$363.4K |
| DM | 2025-10-08 | 2025-10-07 | CRM | Benioff Marc | COB, CEO, Dir | S - Sale+OE | $240.22 | -2,250 | 11.91M | -0.0% | -$540.5K |
| D | 2025-10-07 | 2025-10-06 | CRM | Benioff Marc | COB, CEO, Dir | M - OptEx | $161.50 | +2,250 | 11.91M | +0.0% | +$363.4K |
| DM | 2025-10-07 | 2025-10-06 | CRM | Benioff Marc | COB, CEO, Dir | S - Sale+OE | $241.32 | -2,250 | 11.91M | -0.0% | -$543.0K |
| DM | 2025-10-06 | 2025-10-03 | CRM | Benioff Marc | COB, CEO, Dir | S - Sale+OE | $240.76 | -2,250 | 11.91M | -0.0% | -$541.7K |
| D | 2025-10-06 | 2025-10-03 | CRM | Benioff Marc | COB, CEO, Dir | M - OptEx | $161.50 | +2,250 | 11.91M | +0.0% | +$363.4K |
| DM | 2025-10-03 | 2025-10-02 | CRM | Benioff Marc | COB, CEO, Dir | S - Sale+OE | $237.64 | -2,250 | 11.91M | -0.0% | -$534.7K |
| D | 2025-10-03 | 2025-10-02 | CRM | Benioff Marc | COB, CEO, Dir | M - OptEx | $161.50 | +2,250 | 11.91M | +0.0% | +$363.4K |
| DM | 2025-10-02 | 2025-10-01 | CRM | Benioff Marc | COB, CEO, Dir | S - Sale+OE | $236.38 | -2,250 | 11.91M | -0.0% | -$531.9K |
| D | 2025-10-02 | 2025-10-01 | CRM | Benioff Marc | COB, CEO, Dir | M - OptEx | $161.50 | +2,250 | 11.91M | +0.0% | +$363.4K |
| D | 2025-10-01 | 2025-09-30 | CRM | Benioff Marc | COB, CEO, Dir | M - OptEx | $161.50 | +2,250 | 11.91M | +0.0% | +$363.4K |
| DM | 2025-10-01 | 2025-09-30 | CRM | Benioff Marc | COB, CEO, Dir | S - Sale+OE | $238.17 | -2,250 | 11.91M | -0.0% | -$535.9K |
| D | 2025-09-30 | 2025-09-29 | CRM | Benioff Marc | COB, CEO, Dir | M - OptEx | $161.50 | +2,250 | 11.91M | +0.0% | +$363.4K |
| DM | 2025-09-30 | 2025-09-29 | CRM | Benioff Marc | COB, CEO, Dir | S - Sale+OE | $244.53 | -2,250 | 11.91M | -0.0% | -$550.2K |
| D | 2025-09-29 | 2025-09-26 | CRM | Benioff Marc | COB, CEO, Dir | M - OptEx | $161.50 | +2,250 | 11.91M | +0.0% | +$363.4K |
| DM | 2025-09-29 | 2025-09-26 | CRM | Benioff Marc | COB, CEO, Dir | S - Sale+OE | $242.91 | -2,250 | 11.91M | -0.0% | -$546.5K |
| DM | 2025-09-26 | 2025-09-25 | CRM | Benioff Marc | COB, CEO, Dir | S - Sale+OE | $241.54 | -2,250 | 11.91M | -0.0% | -$543.5K |
| D | 2025-09-26 | 2025-09-25 | CRM | Benioff Marc | COB, CEO, Dir | M - OptEx | $161.50 | +2,250 | 11.91M | +0.0% | +$363.4K |
| DM | 2025-09-25 | 2025-09-24 | CRM | Benioff Marc | COB, CEO, Dir | S - Sale+OE | $245.85 | -2,250 | 11.91M | -0.0% | -$553.2K |
| D | 2025-09-25 | 2025-09-24 | CRM | Benioff Marc | COB, CEO, Dir | M - OptEx | $161.50 | +2,250 | 11.91M | +0.0% | +$363.4K |
| D | 2025-09-24 | 2025-09-23 | CRM | Benioff Marc | COB, CEO, Dir | M - OptEx | $161.50 | +2,250 | 11.91M | +0.0% | +$363.4K |
| DM | 2025-09-24 | 2025-09-23 | CRM | Benioff Marc | COB, CEO, Dir | S - Sale+OE | $246.67 | -2,250 | 11.91M | -0.0% | -$555.0K |
| DM | 2025-09-23 | 2025-09-22 | CRM | Tallapragada Srinivas | Chief Eng, Cust Success Off | F - Tax | $249.69 | -1,254 | 44.8K | -3% | -$313.1K |
| DM | 2025-09-23 | 2025-09-22 | CRM | Tallapragada Srinivas | Chief Eng, Cust Success Off | M - OptEx | $0.00 | +2,526 | 44.6K | +6% | $0 |
| DM | 2025-09-23 | 2025-09-22 | CRM | Harris Parker | CTO, Co-Founder, Slack, Dir | M - OptEx | $0.00 | +2,272 | 140.0K | +2% | $0 |
| DM | 2025-09-23 | 2025-09-22 | CRM | Harris Parker | CTO, Co-Founder, Slack, Dir | F - Tax | $249.69 | -1,128 | 139.4K | -0.8% | -$281.7K |
| DM | 2025-09-23 | 2025-09-22 | CRM | Reddy Sundeep G. | EVP, CAO | M - OptEx | $0.00 | +575 | 12.7K | +5% | $0 |
| DM | 2025-09-23 | 2025-09-22 | CRM | Reddy Sundeep G. | EVP, CAO | F - Tax | $249.69 | -257 | 13.0K | -2% | -$64.2K |
| D | 2025-09-23 | 2025-09-22 | CRM | Milano Miguel | Pres, CRO | M - OptEx | $0.00 | +1,015 | 11.9K | +9% | $0 |
Purchase Sale Sale after option exercise All abbreviations