InsiderTrades

HAYNOR ERIC SCOTT

SEC CIK 1933097 · EDGAR

Buying vs selling by month open-market trades, last 43 months, PRPL
BoughtSold

Companies

TickerCompanyTitleHoldingBoughtSoldTradesFirstLast
PRPLPurple Innovation, Inc.COO 260.8K $381.1K — 102023-03-232026-03-31

Most active insiders at PRPL, 12 months

#InsiderTitleBoughtSold
1 Lucian Robert GerardCFO $29.4K—
2 KERBY JEFFERY SCOTTChief of Owned Retail ——
3 HAYNOR ERIC SCOTTCOO ——
4 HUTCHINGS JEFFREY LAYNEChief Innovation Off ——
5 DeMartini RobertCEO, Dir ——
6 Ulrich George TurnerPrincipal Accounting Off ——
7 Vogensen Todd E.CFO ——

Transactions 10

Type
Reset
X Filed Traded Ticker Company Insider Title Type Price Qty Owned ΔOwn Value
D 2026-04-02 16:00 2026-03-31 PRPL Purple Innovation, Inc. HAYNOR ERIC SCOTT COO M - OptEx — +21.1K 260.8K +9% —
D 2026-03-17 2026-03-15 PRPL Purple Innovation, Inc. HAYNOR ERIC SCOTT COO M - OptEx — +14.1K 239.7K +6% —
D 2025-06-06 2025-06-06 PRPL Purple Innovation, Inc. HAYNOR ERIC SCOTT COO M - OptEx — +12.6K 225.6K +6% —
D 2025-04-02 2025-03-31 PRPL Purple Innovation, Inc. HAYNOR ERIC SCOTT COO M - OptEx — +21.1K 213.0K +11% —
D 2025-03-18 2025-03-15 PRPL Purple Innovation, Inc. HAYNOR ERIC SCOTT COO M - OptEx — +14.1K 191.9K +8% —
D 2024-06-07 2024-06-06 PRPL Purple Innovation, Inc. HAYNOR ERIC SCOTT COO M - OptEx — +12.6K 177.8K +8% —
D 2024-03-19 2024-03-15 PRPL Purple Innovation, Inc. HAYNOR ERIC SCOTT COO M - OptEx — +14.1K 165.3K +9% —
D 2023-06-07 2023-06-06 PRPL Purple Innovation, Inc. HAYNOR ERIC SCOTT COO M - OptEx — +12.6K 151.2K +9% —
2023-05-01 2023-04-27 PRPL Purple Innovation, Inc. HAYNOR ERIC SCOTT COO J - Other — -1,386 0 -100% —
2023-03-27 2023-03-23 PRPL Purple Innovation, Inc. HAYNOR ERIC SCOTT COO P - Purchase $2.75 +138.6K 138.6K New +$381.1K

Purchase Sale Sale after option exercise All abbreviations